THE STORY OF ORTOLAB

We count world-class athletes in soccer, running, athletics, golf and floorball among our customers. But Ortolab also has partnerships with several hospitals, from Malmö in the south to Luleå in the north. As such, we are able to help diabetics, rheumatics and people with orthopedic problems enjoy a better quality of life.

A company on the move with strong footwork.

It all began with Löplabbet. A vision of matching every foot with the right shoe. From this store concept, Ortolab was born. Today, we are proud producers of orthopedically advanced insoles that stay one step ahead at all times.

Ortolab was founded by Jörgen Wiklander roughly 25 years ago. But our story actually began in the 1980s. At that point in time, Jörgen was conducting research in orthopedics / sports medicine at Linköping University. There, he analyzed causes of lower limb stress injuries and the possibility of preventing them.

At the end of Jörgen’s research tenure, he founded Löplabbet, the first Swedish retail chain to offer individual fitting of running shoes using treadmills, mirror boxes and video recordings. The store staff was specialized. They matched shoe models to each individual runner’s training habits, injury history, posture, mobility and anatomy. A concept that Jörgen later would develop further in Ortolab. This was the seed that grew into our unique, anatomically moulded insoles.

Today, we are Sweden’s largest producer of individually moulded orthopedic insoles. We provide upwards of 50,000 pairs annually to people in need of extra foot support and greater comfort. We count world-class athletes in soccer, running, athletics, golf and floorball among our customers. But Ortolab also has partnerships with several hospitals, from Malmö in the south to Luleå in the north. As such, we are able to help diabetics, rheumatics and people with orthopedic problems enjoy a better quality of life.

Our philosophy is that everyone should be able to move comfortably and avoid stress injuries. To achieve this, our insoles have a unique structure. The built-in shock absorber is fashioned out of the same material used in NASA space capsules. Its design provides the insoles with extremely efficient properties that reduce shock, control movements and minimize vibration.

Our production method is  internationally patented. It provides the foot arches with complete freedom of movement and support. This prevents injury and reduces pain, regardless of activity.

We manufacture our products in the small town of Rundvik outside Umeå in northern Sweden. Our production takes place in a high-tech environment with 3D scanning and proprietary software. This system allows hospitals and other licensees to send referrals via mobile devices. 3D technology contributes to a more consistent result. But excellent insoles demand exceptional craftsmanship. Ortolab has a highly qualified staff, and it is in the intersection of their professional knowledge and modern technology that our insoles are provided their unique properties.

That is why we proudly proclaim our products to be Made in Norrland. With our roots in the north, we now turn our eyes to the rest of the world. Our immediate goal is to establish ourselves in Norway, Denmark and Finland.

This autumn, we are also releasing a collection of prefabricated insoles in three different arch heights with pre-placed front pads, which are based on our previous patent. We call this the Arch Flex System. As usual, the insoles have optimal stability and shock absorption, and are equally suited for exercise, work and other everyday tasks.

We know that every step counts – to us and to you.

They are fantastic. I’ve used other insole brands before which have sometimes caused further issues, but with the Ortolab insoles I’ve only had positive experiences.

Satisfied Ortolab user

At least 15,000 steps every day for three years. I credit my Ortolab insoles with my feet never giving me any grief over this period.

Active woman

The insoles help immensely, and are a joy to use besides. Now that I’m retired, they allow me to take long and wonderful walks without any hassle.

Satisfied senior

I have always lived an active life, and thanks to my insoles I’ve been able to maintain this lifestyle even after my whiplash injury. I simply can't do without them.

Woman with whiplash injury

I always use Ortolab insoles when exercising. After two bouts with ACL injuries and arthritis of the knees, the insoles are extremely important to me. They allow me to be physically active without pain.

Man with arthritis in the knees

I spend a large part of my working hours treading on hard floors. Because of this, Ortolab insoles are a must in my safety shoes. They are very comfortable and gentle on my feet and back.

Woman who works on hard floors

Ortolab insoles are a godsend for my sensitive Achilles tendons.

Woman with Achilles tendon issues

What a difference! I don't just see how good they are for you. I feel it in my back and neck.

Grateful woman

I am very pleased that my ITBS did not bother me at all for 10 km.

Runner

I bought mine after a stress fracture 10 years ago. They are heavenly. I keep them in all my shoes at all times.

Man with stress fracture

My heel spurs improved and are kept in check thanks to my molded insoles. The insoles allow me to continue training without worrying about sustaining further injury.

57 years old with heel spurs